If your “business plan” is still living in your head (or on a napkin), this workshop is for you. In just two hours, you will shape your concept into a clear, focused business plan that speaks the language of banks, investors, and serious partners. We will tackle the real-world pieces that make or break a plan - packaging your funding request, breaking down capital expenses and working capital, defining your ideal customer, standing out from competitors, and showing that you and your team can execute - then connect it all to the numbers with sales projections, margins, and a simple digital marketing model using conversion rates and cost per click to build a believable marketing budget. You will walk out with a practical framework, filled-in notes about your own business, and the confidence to finish a plan you will be proud to present to a lender.